Business Development Manger at The Foodhub by CWC

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Lagos, Nigeria Full Time

Job Description

Business Growth and Strategy:

  • Identify and pursue new business opportunities to expand the restaurant’s client base and increase revenue.
  • Develop and implement marketing strategies to promote the restaurant\'s offerings (dine in, events, etc.).
  • Conduct market research to identify customer needs, competitor activities, and industry trends.
  • Collaborate with management to develop short-term and long-term business growth plans.

Sales and Revenue Growth:

  • Develop strategies to increase in-store and online sales, including dine-in, take-out, and delivery.
  • Design and execute promotional campaigns such as discounts, meal deals, and loyalty programs to boost sales.
  • Collaborate with delivery platforms to optimize visibility and manage special offers.

Partnership and Community Engagement:

  • Identify and secure partnerships with local businesses, offices, schools, and community organizations to increase foot traffic.
  • Foster relationships with third-party vendors, influencers, and food bloggers for collaborations and reviews.
  • Represent the restaurant in community events to build brand awareness.

 Market Analysis and Strategy Development:

  • Conduct market research to identify trends in fast-casual dining and customer preferences.
  • Analyze competitors’ strategies to maintain a competitive edge in pricing, promotions, and menu offerings.
  • Provide insights and recommendations for menu innovations based on market demand.

 Marketing and Branding:

  • Develop and implement digital marketing campaigns across social media, email, and website platforms.
  • Ensure the restaurant\'s branding aligns with customer expectations and resonates with the target audience.
  • Monitor online reviews and respond to customer feedback to maintain a positive brand reputation.

Customer Retention and Experience:

  • Enhance customer experience through personalized promotions and targeted communication.
  • Work closely with the operations team to ensure customer satisfaction is reflected in service delivery.
  • Analyze customer data to identify patterns and develop retention strategies.

Reporting and Performance Metrics:

  • Track and report on key performance indicators (KPIs), including revenue growth, customer acquisition, and campaign ROI.
  • Monitor and present insights on sales performance and suggest actionable improvements.

 

Job Summary

Salary

200000

Job Type

Full Time

Location

Lagos, Nigeria

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